Two words: Authentic Content.

Showcasing your current people is the answer.

It’s no secret that great company culture is what top candidates are seeking in 2023 and beyond.

Authentic, relatable headshots, engaging office culture photos and videos are key to building trust and credibility as job seekers consider your company.

What Does Your Content Reveal to Prospective Employees?

When prospective hires visit your website, their primary concern is to gauge the trustworthiness of your company and the authenticity of your team. They should easily picture themselves as a seamless part of your existing workforce. The content you select to portray your team holds immeasurable value in attracting top talent.

Your content serves as more than just information; it serves as a visual representation of your identity, allowing new recruits to see, not just hear, who you are.

How to avoid boring headshots and attract the right candidates.

1. Use a brightly colored wall or an interesting, authentic setting in your office for a background that sets your images apart.

2. Let your team dress in a way that’s comfortable to them and fits your brand. Are you an innovative tech company?  Ditch the uber-traditional jacket and tie that no one wears anyway 😉

3. Consider doing a full or half-body, environmental background image. Showing more of a persons body (rather than just a headshot) can give views more context to the person, and share a bit more about their personality.

Want to learn more about how authentic headshots, photos, and video can help YOUR recruiting? Book a call.