The Benefits of Custom Office Culture Photos vs Stock Photos

Whether it’s for the website, social media, or printed materials, the images you choose to represent your business says a LOT about your company and its culture.

It’s tempting to save money by purchasing stock photos, but consider these benefits of hiring a photographer to create custom office culture photos:

Great Office Culture Photography Can…

…Show off what makes YOUR workspace comfortable, cool, or unique.
…Introduce YOUR leadership and employees by showing them in action.
…Capture the highlights of special events YOU produced.
…Document candid moments that represent YOUR authentic corporate culture.
…Create strong, custom visual marketing and advertising elements that tell YOUR company’s unique story

Stock Photos Might Be Cheaper, But…

…your competitor might be using the same ones! Or…maybe even worse…that shady dentist down the street.

…you’re promoting your brand with actors, models, and sets that don’t have anything to do with your *actual* brand.

…you’re sacrificing trust and transparency when clients or prospective employees come to your real offices and realize it’s nothing like the pictures on the website.

…you’re missing out on highlighting your most valuable asset: YOUR people in action.

Read more about Custom Office Culture Photos.

The hidden costs of stock photos:

Your competitor might be using the same ones! Or…maybe even worse…that shady dentist down the street.

You’re promoting your brand with actors, models and sets that don’t have anything to do with your *actual* brand.

You’re sacrificing trust and transparency when clients or prospective employees come to your real offices and realize it’s nothing like the pictures on the website.

You’re missing out on highlighting your most valuable asset: YOUR people in action.